Unlike other tools that use their proprietary algorithm to approximate Google’s rankings, the GSC data comes straight from the source. Finally, you can set up email alerts, so you know whenever there is a bug you need to fix. You can submit your sitemap to Google for crawling and engage the URL Inspection Tool to see how Google indexes and views information on your site. From there, you can utilize Google’s Search Analytics to see which keyword phrases are driving traffic toward your site. Before accessing Google’s ranking reports, you must prove that you own the website you want to optimize (typically by accessing your DNS records through your site host). GSC is a free resource that tracks organic search traffic, monitors site performance, and fixes bugs that could negatively impact your SEO strategy. One of the first steps to implementing a new SEO strategy should always include setting up your Google Search Console (GSC). Pricing: Starts at $99 per month for the Moz Pro plan, includes a 30-day free trial. Finally, Moz Pro can launch or improve your backlink strategy, helping to find new link opportunities and track your page authority over time. In addition, it gives a “grade” to each page on your site, providing a page optimization score with prioritized site improvement recommendations. Moz Pro monitors rankings for a number of keywords, understands your target audience, and crawls your website to search for unknown bugs or other issues. The platform encompasses Moz Pro (a do-it-all platform to improve your SEO efforts), Moz Local (to increase exposure for your brick and mortar), and STAT (a SERP rank tracker with millions of keywords covered). Moz (formerly SEO Moz) is one of the most well-known SEO rank tracking tools on the internet, serving small business owners and enterprises alike. Pricing: Starts at $99 per month for the Lite plan. This tracking software comes with an exhaustive list of suggestions to optimize your site for SEO, including how to improve site speed, add H2 tags, remove custom CSS, or add meta descriptions. We use it for various research, tracking, and monitoring tasks, including keyword research, technical auditing and monitoring, and competitive gap analysis.Īhrefs also gives us insight into a site’s backlinks, total and keyword-specific organic traffic, and data related to paid advertising for keywords. AhrefsĪhrefs is an all-in-one SEO tool that features website ranking audits, competitor analysis, keyword research, and a rank tracker. Pricing: Starts at $116 per month for 1,000 keywords, including a 14-day free trial. Designed for large enterprises and SEO agencies, AccuRanker’s SERP (search engine results page) tracker offers daily updates on keyword ranking positions, on desktop and mobile, across dozens of geographic markets.ĪccuRanker’s advanced reporting dashboard offers a historical view of your keyword rankings, allowing you to track rankings and compare progress at specific points in time. AccuRankerĪt Growth Machine, we use AccuRanker to track keywords and the organic traffic they generate for our clients. To set your content strategy up for success, consider using these tools for SEO ranking monitoring: 1. Thankfully, there are a number of professional tools out there that can help you stay on top of your site’s ranking progress so that you can quickly correct any errors and capitalize on SEO momentum. You can’t execute a successful SEO strategy without tracking specific metrics and adjusting accordingly. 7 Tools That Monitor SEO Rank for Your Content Below, we share our preferred tools for the job (and why), as well as a few other popular platforms to track SEO rankings in-house. Without sharing all of our secrets, this is one hill we will die on: Keeping a close eye on ranking progress is part of the recipe for success.įrom the time we begin publishing for a client, our team closely monitors their progress, tracking their monthly organic sessions and where they rank for certain keyword phrases, and tweaking our strategy accordingly to make sure we’re moving toward traffic and ranking goals.Īt Growth Machine, we use many tools to monitor SEO rank for our clients. For some, that seems like a long time, but for those who have tried to do their own SEO, that is pleasantly quick. It may not be flashy or fun, but monitoring is one of the most valuable tools for tracking, adjusting, and optimizing your ranking strategy.Ĭlients are always surprised to hear that our SEO (search engine optimization) strategy typically produces meaningful results in 6-9 months. In addition to a solid keyword strategy, the unsung hero of SEO is monitoring tools.
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